He earned his doctorate in education and business administration from the University of Washington. He was the CEO of The Effectiveness Institute, a leading business and leadership development consulting company he founded over thirty years ago, and teacher at Washington State University’s College of Business.
You Matter is based on Bill Maynard’s popular course “Leading and Living”. From his earliest position to present day, Bill Maynard has remained true to his passion to help young adults discover themselves and achieve their best lives. Listen to Bill tell us about the origin of the important book.
You Matter creates an unforgettable adventure for young adults. More than just a how-to for success, this book helps readers hone their talents and abilities in order to tackle whatever life throws their way. It’s simple, positive, and engaging formula shows us the future is ours–and it starts today!